As a shareholder of Electronic Arts (Nasdaq: ERTS), I just received the 2007 Proxy Statement and Annual Report. Revenue growth and their stock price has been pretty flat over the last year or so but considering this is the Mobile Phone Blog, figured it would be interesting to see what EA has to say about Mobile Gaming.
For those of you not familair with EA, they are the world's leading independent developer and publisher of interactive entertainment software for advanced console systems as well as PC, casual web-based games and games for mobile phone devices. EA entered the Mobile Gaming space through a $680M purchase of Jamdat in December, 2005.
If you read through their report, mobile gaming shows up in a number of places, with a couple of highlights worth noting:
-Under "Our Priorities", the third item is:
Mobile - Games played on mobile phones are now a fundamental part of our business. Today, we are the world leader in mobile gaming with annual revenue of $140 million.
- In the revenue detail, mobile gaming represented about 6% of their total revenue last year and they indicate:
"We expect sales of games for cellular handsets to continue to be an increasingly important part of our business worldwide."
Those of us in the mobile gaming space know that it can be a tough and complex business but if huge companies like EA (over $3 billion in sales last year) are making big bets in this space, you've got to be encouraged about the future potential of mobile gaming.
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[Source: Mobile Phone Blog]
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